National Centre for Brand Development (NCBD), Ministry of Planning, Development & Special Initiatives is inviting several top-level career openings to competent professionals in Islamabad. This project will help consolidate the national brand of Pakistan and improve the level of exports through the prism of dynamic leadership, brand strategy, digital innovation, and stakeholder engagement. (Jobs in Islamabad) Such positions demand strategic planning skills and extensive knowledge of national and global standards of branding. This announcement accepts the applications of the persons able to guide and execute change with a visible result and able to play their role in the evolution of the NCBD vision.

The positions that are currently open in NCBD are Project Director (PPS-11), Director Business Education (PPS-10), Director Corporate Brand (PPS-10), and Director SME Brand (PPS-10). The positions are all located in Islamabad with an initial term of two years, renewable depending on performance. (Jobs in Islamabad Pakistan) Both roles will need an amalgamation of strategy, leadership, and collaboration experiences along with content innovation. The vision, hands-on execution, and the capacity to create partnerships among stakeholders across sectors are expected of professionals who apply to occupy such positions. These stands are to strengthen the aim of NCBD in creating a cohesive national identity and a favorable external image of Pakistan. (Jobs in Islamabad)
Only online applications submitted on the National Job Portal at www.njp.gov.pk within 15 days of publication of the advertisement will be accepted. Only shortlisted candidates will be called in the interview process and no TA/DA will be accepted. Further details along with Terms of Reference (TORs) can be obtained at www.pc.gov.pk/web/career. The organization follows a strict policy of merit and tries to make it an equal opportunity employment. Every candidate should apply as indicated regardless of their ability to meet the instructions. (Jobs in Islamabad Pakistan)
In the same vein, the post of Director Corporate Brand wants people who can create cross-sector brand alignment by using partnerships, events, campaigns, and media strategy. The job would accommodate marketing experts who possess global branding experience. Finally, the position of Director SME Brand also focuses on outreach and contact with the entrepreneurship community in Pakistan. (Jobs in Islamabad)
The position is suited to professionals who have previous experience working with chambers of commerce, industry associations, and SME funding programs and know-how in this area. All these NCBD functions imply a national campaign to centralize branding, policy and economic development on a single platform, and therefore it can accept applications of the finest leadership quality of the country. (Jobs in Islamabad Pakistan)
Vacancies
- Project Director (PPS-11)
- Director Business Education (PPS-10)
- Director Corporate Brand (PPS-10)
- Director SME Brand (PPS-10)
Requirements
Position Title | Pay Scale | Duration | Location | Key Responsibilities |
---|---|---|---|---|
Project Director | PPS-11 | 2 Years | Islamabad | Dynamic leadership, vision, hands-on project execution |
Director Business Education | PPS-10 | 2 Years | Islamabad | Learning strategy, content oversight, digital advancement |
Director Corporate Brand | PPS-10 | 2 Years | Islamabad | Stakeholder collaboration, brand vision, image building |
Director SME Brand | PPS-10 | 2 Years | Islamabad | Guidance, engagement, SME brand strengthening |
Details (Jobs in Islamabad)
Such vacancies indicate the orientation of the NCBD to innovations, leadership, and global branding strategies. Applicants who have had previous experience in any of the following areas are strongly urged to apply; public branding, education content strategy, SME development, or national marketing projects. The roles will be customized to achieve the dream of establishing the Pakistan brand locally and internationally. (Jobs in Islamabad)
Every position is an exclusive chance to contribute to a crucial national project. ThePost of the Project Director requires energetic leadership and capability of producing measurable outputs by way of developing projects. The position of the Director Business Education is aimed at optimising the digital literacy, learning content, and team synergy. The post of Director Corporate Brand is targeted to create the global brand image of Pakistan and the post of Director SME Brand is targeted to empower the small and medium enterprise sector by creating its greater visibility and support. (Jobs in Islamabad Pakistan)
Continuing on the details of the vacancies in the National Centre for Brand Development (NCBD), one must comprehend the value of such high-level positions regarding the Pakistani national discourse and the economy. Such posts are not mere routine administrative posts but constitute the foundation stone in Pakistan effort to build a strong cohesive and internationally competitive brand name. Each of the roles is crucial in creating a sense regarding Pakistan in the aspects of economical stability, business opportunities, education creativity and the empowerment of SMEs. (Jobs in Islamabad)The most senior of the four positions is the Project Director position which requires high level vision and execution capability.
The role would best suit an individual who has a track record of leadership experience either in the public or the private sector, is a team motivator and achiever of quantifiable results. The holder of this position should be able to lead brand strategies through concept to delivery, and deal with stakeholders at ministries and international platforms. Conversely, the Director Business Education position is tailored to those professionals who have a digital education intuition. Applicants who have experience in the field of digital content production, online learning management system, and education policy will be successful in this position. (Jobs in Islamabad)
Eligibility Criteria
Position Title | Minimum Qualifications | Experience Needed |
---|---|---|
Project Director | Relevant Masters/Bachelors (unspecified in ad) | Proven leadership & project execution experience |
Director Business Education | Relevant Masters (preferably in Edu/Digital) | Content strategy & learning model development |
Director Corporate Brand | Business/Marketing/Branding Degree | Branding, collaboration, and stakeholder management |
Director SME Brand | Business/Economics/SME background | SME development, public-private partnerships |
Organization Name:
National Centre for Brand Development (NCBD), Ministry of Planning, Development & Special Initiatives, Government of Pakistan.
Vacancy Characteristics:
- All positions are Islamabad-based.
- Duration: 2 years (extendable based on performance).
- Strategic, leadership, and content-driven roles.
- High impact, national-level responsibilities.
General Instructions:
- Apply via National Job Portal (www.njp.gov.pk) within 15 days.
- TORs available at www.pc.gov.pk/web/career.
- Only shortlisted applicants will be contacted.
- No TA/DA admissible.
Experience Required:
- Minimum several years of experience in relevant strategic, branding, education, or SME sectors.
- Demonstrated leadership, planning, and stakeholder engagement experience.
Related Post
Salary:
- As per Pay Package of PPS-10 and PPS-11 scales (exact figures not mentioned in ad, expected to be market competitive). (Jobs in Islamabad)
Contact Table:
Website URL | Physical Address | Gmail/Email | Contact Number |
---|---|---|---|
www.njp.gov.pk | Room No. 246, P Block Pak Secretariat, Islamabad | info@njp.gov.pk | 051-9265062 |
www.pc.gov.pk/web/career | Planning Commission, Govt. of Pakistan | webmanager@pc.gov.pk | 051-9201777 |
FAQs
What is the application deadline?
Applications must be submitted within 15 days of the advertisement.
Where can I apply for NCBD jobs?
Visit www.njp.gov.pk for the online application process.
Are these positions permanent?
No, all positions are contract-based for two years, extendable based on performance.
Will TA/DA be provided for interviews?
No TA/DA will be provided for appearing in interviews.jobs in islamabad
(Jobs in Islamabad) (Jobs in Islamabad Pakistan)